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The problem with GUY THINKING is, we use comparative-logic. That means, in order to analyze something, we generally draw comparisons to something more familiar to us, in order to better comprehend the situation at hand.

Ever found yourself taking a longer-route while driving somewhere, simply because you preferred to go by ways of a street that you were familiar with?

Or, ever found yourself meeting a girl, and when hearing her name, you pictured another girl you know with the same name?

Or, ever watched a porn and thought about your own dick in comparison to the guy's on screen?

It's because we're comparative-thinkers, us guys. We're competitive, and it's natural and logical due to our nature. Back in our days in the wild, we needed to be able to accurately size up a competing male, or a threatening animal, in comparison with our own body, in order to properly decide if we should fight or flee.

Girls don't think this way.

Girls don't say "I'm fatter than her".. Girls say "I'm fat."

Girls don't say "She's so much prettier than me.".. Girls say "She's so pretty."

This is because GIRLS think terms that are RELATIVE to the INDIVIDUAL.

Whereas us GUYS think in terms that are COMPARATIVE to OTHERS.

How does this apply to looks?

An insecure GUY will have the tendency to judge his looks based on his own perception of how he compares AGAINST OTHER GUYS.

But a GIRL will judge that same guy's looks based on her own perception of how he compares TO HIMSELF.

Now, what the hell does that mean?

It means a girl looks at your POTENTIAL, and judges you based on that.

If you have a shitty looking, ragged, uneven beard face, a girl isn't going to think "oh he's not as clean shaven as that other guy".. No. She's going to think "Oh, he needs to shave. He'll look better if he does."

The same thing with your hairstyle (if you have hair). The same thing with your skin-complexion (acne/ clear, tan/no tan). The same thing with your clothes. And on and on and on.

You see, looks only matter in comparison to YOURSELF. The better you work with WHAT YOU'VE GOT, the better looking she will think you are.

Because she will see that you are fulfilling your potential. And that will demonstrate value.

That means when a girl is interacting with you, or watching you interact with someone.. she's judging YOU based on her perception of your POTENTIAL.

She's judging YOU on YOU.

There could be a super hot guy standing right next to you.. but if you look and act like you've got your shit together, and you're completely loving yourself and the skin you're in, she's going to be looking at YOU.

Still don't believe me?

Let's take a look at family, relatives, and close guy-friends. No doubt you've got a few that you can honestly say that you Love or, have "got love for." Now think about them. Do their LOOKS have anything to do with how you feel about them?.... They don't, do they?

If a prettier looking Grandma came along, would you feel ANY LESS LOVE for your own grandma? Of course not!

This is how girls think. They are attracted to character.. to personality.. and in regards to looks, they are attracted to personal POTENTIAL and FULFILLMENT of your own POTENTIAL.

You're a fucking PERSON, you're not a product off an assembly line. There aren't standards and specifications. Everyone comes in their own color, shape, and size.

Girls know this. They don't give a shit how you look compared to the next guy. They give a shit about how you look, compared to how you COULD look.

Could you be dressed a little better? Groomed a little better? Better posture? Better physique (tip: WORKOUT)? Smile more?

THAT'S what girls look for in a guy's appearance. Your own FULFILLMENT of your own POTENTIAL.

This is why two guys can both be considered "10's" on the looks scale.

If value is comparative, how could TWO 10's possibly co-exist?

Because value is not graded on a curve. Your value is not determined by another, it's determined by yourself.

And whether you want to admit it or not, girls correlate looks with value. How you present yourself is a message about how you perceive yourself. If you're hunched over like you're cowering, girl's will pick up the message that you're insecure.

This is what your looks really boil down to: a message about your attitudes towards yourself.

The better care you take of yourself, the higher it speaks towards your self-value.. because you are showing that you feel the worth of your own body and you want to take care of it by eating right, by exercising, and even by celebrating your own body by adorning it with nice threads, grooming, and stylish apparel.

It's why you guys style your hair, and it's why you pay money for cool-looking shoes.. it's why you work-out to be in shape. Because you see yourself as worth it, and deserving of being the best you. And that's what is communicated through your looks.

That's what looks ARE. It's not really genetics. It's self-creation.

Brad Pitt isn't good looking because he was born that way. He could easily be a 400lb fat slob who smells like a sewer... simply from a sedentary, self-loathing lifestyle. His genetics would be the same, but he would not be good-looking.

But he believes in his own self-worth and value, and so he lives a lifestyle that involves working out, dressing nice, and detail-specific grooming. Visually, he just looks attractive.. but the reason he's attractive is because he is fulfilling his potential, which demonstrates value.

And that comes from having a high perception of self-worth.

You see, it all comes together in the end.

Here's to the new you.


The author of this article, 8, is a member of an elite team of seduction gurus known as The Inner Circle (TIC). To learn more about TIC, their amazing work with the Paragon Project, and to download their free 200+ page Crash Course in seduction, Click Here.




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